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The humble blog may not look as appealing to companies as super-busy social media platforms such as Twitter and Facebook with hundreds of millions of followers each. Statistics, however, prove
In today’s super-competitive business world, customer service determines the winners and losers. Gary Vaynerchuk, a digital marketing legend, says in his book The Thank You Economy: “It’s very logical: There
In the mid-1990’s, email marketing was one of the most efficient forms of marketing for businesses. This involved using emails to send ads or inform the targeted consumer segments about
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